Does this sound familiar?
This masterclass is only for the ambitious entrepreneur
Join the masterclass if you are determined, feel like kickstarting or optimising your business and don’t want to accept the average.
No matter the type of products or services your business has to offer, this intense entrepreneurial training programme can make you excel in no time.
Digital products
Create your digital products one time and sell repeatedly without the need to re-stock.
Ebooks
Write and share your knowledge on autopilot and enjoy a drink at the beach.
How-to guides
Make your fans/followers complete the same tasks as you by selling your knowledge online.
Filters & Lightroom presets
Let people know about your skills in video and photo editing.
Music sheets
Earn money from selling your notes, beats and sheets online.
Designs
Sell your designs online for handmade jewellery, clothing, home decor etc.
Hobbyist content
Let people know about your knowledge in your field such as photography, cooking, hiking and more.
Subscriptions
Gain a more profitable revenue and maintain a healthy connection with your clients through a recurring business strategy.
Payment plans
Make it more affordable for your customers to offer a “buy now pay later” plan.
Online magazines
Share your content and earn through your own recurring publication.
Paid blog posts
Make your blog posts more valuable by putting your articles behind the paywall.
Newsletters
Send your own weekly or monthly emails to connect with your readers and by that build a trustworthy connection.
Weekly activities for kids
Let others know about how you keep your children engaged, active and happy.
Drip products
Release your content on a timed schedule and inform your subscribers about upcoming content.
Workout plans
Share fitness routines on a defined schedule depending on your buyer’s different goals.
How-to guides
Create and publish ongoing user guides to provide value for your audience.
Online courses
Let people know about your online weekly courses and link them to your website or blog.
Meal plans
Sell out personal meal plans based on your client’s needs and preferences.
Memberships
Create a loyal customer base that will continuously support you and your content without any other platforms.
Creator sponsorship
Create a sponsorship model and gain more creativity and economic freedom.
WordPress membership
Create a membership website effortlessly.
Paid website admission
Construct a website that users have to pay to access and secure passive income.
Online services
Spread your experience through engaging teaching lectures, workshops and coaching sessions.
Coaching services
Expand your audience around the world with digital coaching classes and spread your knowledge from anywhere.
One-on-one teaching
Focus on one client at a time with an individual coaching session and don’t be dependent on location.
Custom URL
Redirect your buyers after payment to a web page and use it as an upselling tactic.
Webinars
Move the buyer to a personalized thank you page containing instructions for how to enter the webinar.
Online courses
Take the buyer directly to their login page for immediate access to the course content.
Live events
Share memorable events with your clients on your own platform to keep your branding even.
Video streaming
Deliver high-quality video content and allow users to access and watch on streaming.
Online courses
Offer your students the choice to stream or download their course content on any device.
Pre-recorded events
Manage and record your events beforehand to schedule your time.
Vlogs
Share your thoughts, insights, or habits to connect with people on a more personalized level.
Webinars
Unlock potential clients by inviting them to your online event and show your offer in detail.
Short films
Profit from your short masterpieces as one or collection items.
Feature films
Give your audience a full-length cinematic experience.
Audio streaming
Start a committed music page website for more control over your sales and obtain a loyal audience.
Podcasts
Present your podcast with exclusive access to hand-picked listeners.
Royalty-free music
Produce your music and sell them as stock music through different license methods.
Backing tracks
Support other musicians by providing tracks with specific instruments or genres.
Self-made beats and intros
Provide your listeners with an option to hire your music talent for different needs.
Music stream
Share music in digital and analogue setups, so your audience has the opportunity to choose their media.
Masterclass overview
Read here about what you will learn over the five intensive masterclass days.
Day 1: Online strategies & digital nomad lifestyle
First of all, you will get to know Ricco and the lifestyle he lives, and the reasoning behind why Ricco is able to live as he does. You will learn the essentialism in knowing how the autopilot mindset will benefit your both personal and professional life. Lastly, you will learn about tax planning and everything you must know about structuring your hard-earned income.
Life first, then business – designing your entrepreneurial lifestyle
Income on autopilot – automate as much as you can
Tax planning – make the most out of your hard-earned money
Day 2 – Designing the customer journey
Through this day you will learn which criteria to segment your potential customers in and really get to know their actions to reach them effectively. You will be able to know how and which methods to use to trigger your identified segment(s).
Finding your niche & defining your personas
Communication – the importance of a brand and the impact of words
SEO – get to know what customers are searching for
Day 3 – Website building
After this day you will have all the profitable and technical tools to effectively run your online business. Through this day we will go through all these steps:
The Internet universe – getting to know how it works
WordPress – your website platform
SendOwl – your online payment platform
Day 4 – Email marketing
Through this day you will learn how to use copywriting in your email flow to build a bond between you and your customers in order to make a sale in the end.
Strategies – why and how you must send emails
MailPoet – getting your email marketing up and running in no time
Day 5 – Online ads
Finally, you will learn the most important aspects of online ads. We will focus on Facebook/Instagram and google ads. After this day you are able to implement all the tools to your own business.
Strategies – how to use effective online ads to make a profit
Google Ads – targeting people who search phrases or visit specific websites
Facebook/Instagram – target people based on interests or behaviour
Connecting the dots
Quick masterclass facts
Tuition fee
€2,500 VAT exempt
Next masterclass dates
Join the waiting list to get dates
Teaching location
Valletta, Malta
Number of seats
Max 10 entrepreneurs
Study duration
5 intense teaching days
Schedule
Teaching Monday to Friday from 09:00 to 18:00 with lunch from 12:00 to 13:00.
Included in the price
Lunch, beverages and snacks.
The teaching location
The masterclass takes place at Ricco’s private teaching space in Valletta – the charming and historic capital of Malta.
The teaching takes place in a large, airy room with the necessary distance and continuous cleaning of door handles and other critical surfaces.
You will be served a healthy lunch as well as drinks and snacks during class. You have to pay for your flight ticket, hotel, breakfast and dinner yourself.
What previous attendees have said
Feel free to read more testimonials from other previous entrepreneurs.
You might recognise this
…And still, you have too few visitors to your website to make a real difference in revenue and sales.
So now what do you do?
Should you lower your prices and earn even less? Should you redesign your website to make it nicer?
Should you post (even more) more content on your Facebook page to increase the number of fans?
If you’ve had thoughts like these there is some important news for you – first some annoying news and then some good news.
First for the annoying news
You are probably making the classic mistakes – even if you have a beautiful website. Lowering your prices won’t help because they’re probably at the level they should be. Posting more content on Facebook will not necessarily increase your sales.
This is because you’re missing the glue that holds it all together, the simplicity and the recognizable value your clients are looking for.
Yes, it’s that simple. Simplicity for your visitors, a connection between your website, your newsletters, your social media and online ads – and a consistent and constant value for your customers.
And now for the good news
During this digital hard-skill masterclass you’ll learn smart and simple techniques that will make it easy and interesting for your visitors to follow your digital profiles, book meetings, purchase on your website, sign up for newsletters – or whatever goals you have. You’ll be able to put all of this into action after the masterclass!
We will teach how to provide value for your visitors because you’re the best one to understand their problems and provide them with the change they are looking for.
This online entrepreneurial masterclass is also designed to teach how to make your email newsletter kick arse with loads of valuable content and make online ads that work – to the point where the customer will get out their credit card and start converting right away – increasing revenue for your business.
All because you will gain the insight, strategy and essential techniques on this masterclass.
Because you will have new knowledge, a new perspective and will be able to see it all coming together after attending this intense masterclass for digital entrepreneurs.
After the masterclass you will know
During the masterclass, you’ll learn – step by step – how to work strategically, tactically and operationally for all your online activities.
About Ricco as your expert teacher
Ricco Mortensen is an expert in digital entrepreneurship and also a speaker, mentor and the Chairman of the Board at the Ricco Mortensen Foundation which is a nonprofit foundation for digital entrepreneurs.
Ricco is originally from Denmark and now lives in Malta where he has his masterclass as well as runs his commercial business helping Europeans on relocating to Malta and becoming digital nomads.
He has built several digital businesses and has been advising entrepreneurs for more than 20 years.
In addition, Ricco has previously for several years, been the headteacher in online marketing at Denmark’s largest university of applied sciences VIA University College.
Thousands of people have witnessed Ricco’s unique teachings – learning how to successfully run a business, automate processes, digital strategies, website creation, online advertising, user behaviour, conversion optimisation, outsourcing, payment solutions, setup of companies, tax optimisation for entrepreneurs, and clever ways to do anything and everything imaginable.
The main focus is to teach invaluable knowledge on how to design the entrepreneurial lifestyle you have always dreamed of, gain success from your strategies and earn some good money in the process.
Extra high-value bonuses
Free tools and discounts on services
You’ll get a free test WordPress website, plugins, themes, software as well as huge discounts on a great selection of online services.
Learn from an industry expert
A unique one of a kind non-academic teaching experience from an international industry expert – teaching you real hands-on things that you can use and execute from day one in any type of business.
Build your business while learning
Being able to actually learn and build your business online during the masterclass and perhaps earn profits even before you finish.
Make your business run on autopilot
Build strong online concepts that will generate leads and money on autopilot, run a business by outsourcing tasks to the right people while being able to design your laptop entrepreneurial lifestyle – if you wish.
Access to closed Facebook-group
You will get access to the closed online community where you can ask questions and get help from your fellow students, as well as from Ricco as your teacher.
Teaching in fantastic surroundings
Once-in-a-lifetime teaching experience in wonderful surroundings in sunny Malta.
Join the waiting list
Be the first to know when the next masterclass enrolment opens!